From Practical Expertise to Proprietary Technology
Our projects portfolio combines deep industry knowledge, development and real business experience, creating a unique synergy of innovation, market know-how and practical execution in the international fashion and trade ecosystem.
FEATURED PROJECTS
Two Complementary Strengths. One Integrated Vision.
Our projects reflect both our technological innovation and our hands-on industry experience, allowing us to create unique opportunities for our partners across the global fashion value chain.
FLAGSHIP TECHNOLOGY PROJECT
PRE-ORDER SuperApp
Faster Orders. A More Sustainable Commerce.
PRE-ORDER is a next-generation B2B platform for the fashion and lifestyle industry, connecting brands, manufacturers, wholesale buyers and service providers within a unified digital ecosystem. It provides tools for managing pre-orders, forecasting demand, planning production and facilitating trade through specialized digital marketplaces. By leveraging data and enabling direct interaction between market participants, businesses can coordinate their operations more efficiently, make informed decisions and adapt to the real needs of buyers.
The platform’s development focuses on integrating advanced technologies, automating operational processes and improving supply chain transparency. Continuous enhancements to its functionality help businesses optimize resource utilization, reduce the risks of overproduction and minimize unsold inventory. This approach lays the foundation for long-term partnerships, creates new opportunities for international collaboration and contributes to a more efficient, responsible and sustainable fashion industry.
Pre-Order
The challenge. Fashion companies often have to commit to production before demand is sufficiently validated. This creates inventory risk, working-capital pressure and unnecessary overproduction.
The solution. PRE-ORDER creates one digital workflow in which brands can present upcoming collections, collect B2B and B2C pre-orders and pre-payments, analyse demand signals and use AI-supported forecasting before confirming production.
How it works. Behavioural and transactional data are transformed into demand insights and production recommendations. AI output remains advisory: an authorised brand user reviews, accepts, modifies or rejects the recommendation before a production decision is made.
Technology. The platform combines AI/ML demand forecasting, payment and pre-payment workflows, Digital Product Passports, ESG analytics, messaging, data dashboards and integration capabilities for external business systems.
Project objective. The Horizon Europe / EIC UkrainianTech action is designed to mature and validate PRE-ORDER in a real business environment, progressing from TRL 4 toward TRL 7 through development, integration, pilot testing and impact validation.
Why B2B Agency. The project builds on the team’s practical experience in fashion e-commerce, wholesale cooperation, supplier networks and international business development since 2012.
ESTABLISHED EXPERIENCE PROJECT
Fashion Italia
International Trade | Fashion
A B2B fashion project launched in 2012, acting as a trusted network of Italian manufacturers and international buyers. Over the years, it has grown into a key entry industry experience, trade support and development, providing market access and practical expertise to an international client base.
Fashion Italia
The project. Fashion Italia is an international fashion trade business project built on B2B Agency’s practical entrepreneurial experience dating back to 2012. The project combines cooperation with Italian manufacturers, wholesale and retail trade, the development of international partnerships and digital sales channels.
Business model. The core activity focuses on establishing direct connections between Italian manufacturers and buyers in international markets. Fashion Italia covers B2B cooperation with wholesale clients and B2C sales, providing access to products, support for commercial operations and the development of long-term business relationships.
Practical experience. Years of experience in the fashion industry include supplier sourcing and cooperation, product assortment development, order management, logistics coordination and international deliveries. This experience has provided a deep understanding of production processes, customer needs and the real challenges of the global market.
Digital development. An important area of activity has been the development and use of online sales channels and digital tools for customer interaction. Combining traditional trade with digital solutions has helped identify opportunities for business process automation, order management optimization and greater operational efficiency.
Experience in numbers. Business activities dating back to 2012 include more than 2,000 retail clients, over 200 wholesale clients and cooperation with more than 50 Italian manufacturers. These figures reflect extensive experience working with different customer segments, international trading partners and sales channels.
Value for B2B Agency. The practical expertise gained through Fashion Italia has become the foundation for developing PRE-ORDER, a technology solution designed to address real challenges in the fashion industry. Understanding international trade processes, demand forecasting, inventory management and interactions between manufacturers and buyers enables the development of innovations focused on actual market needs and sustainable industry growth.
Ecosystem
Ukrainian Association of Startups
B2B Agency is a co-founder of the Ukrainian Association of Startups. A non-profit civil society organization that brings together entrepreneurs, investors, universities, government institutions, and international partners to foster the development of Ukraine’s innovation-driven economy. The Association implements free educational programs, supports startups, and provides assistance to vulnerable groups, including young people, veterans, and internally displaced persons.
COMPLEMENTARY VALUE
Different Strengths. Greater Opportunities.
Our technology and business projects complement each other, creating a stronger foundation for innovation, market access and long-term value for our partners.
LET’S WORK TOGETHER
Let’s Build Sustainable Innovation Together
We welcome joint research, technology partnerships and pilot testing with manufacturers, universities and international organisations.
HOW OUR PROJECTS CREATE IMPACT
Turning Experience into Impact.
By combining real industry experience with proprietary technology, we create practical solutions that drive growth, efficiency and new opportunities for our partners.